Bing Professor of Neuroscience, Behavioral Biology, and Economics; Head Faculty in Residence
Antonio Rangel studies the computational and neurobiological basis of human decision making. He uses a variety of tools from neuroscience, economics, psychology, and computer science, including functional magnetic resonance imaging (fMRI), electroencephalography (EEG), transcranial magnetic stimulation (TMS), single-unit recordings in human patients, eye-tracking, and computational modeling.
The Rangel Neuroeconomics Lab seeks to understand how the brain computes and compares values to make simple choices, such as choosing between an apple and an orange, and how the workings of the decision-making system change in more complex forms of choice, such as decisions involving self-control or altruism. The lab is also interested in applications of neuroeconomics to economics, psychiatry, and the development of "neurotechnologies" designed to improve decision making.
Rangel received his PhD in economics from Harvard University in 1998 and his BS in economics from Caltech in 1993. He was a recipient of the 2019 NOMIS Distinguished Scientist and Scholar Award. In 2018, he was named a fellow of the Association for Psychological Science, and he served as the President of the Society for Neuroeconomics from 2009 to 2010. He received a CAREER Award from the National Science Foundation in 2002 and was a national fellow at the Hoover Institution from 2000 to 2001.
- 2019 NOMIS Distinguished Scientist Award
- 2018 Fellow of the Association for Psychological Science
- A framework for studying the neurobiology of value-based decision making
A Rangel, C Camerer, PR Montague. Nature Reviews Neuroscience 9 (7), 545-556. (2008)
- Self-control in decision-making involves modulation of the vmPFC valuation system
TA Hare, CF Camerer, A Rangel. Science 324 (5927), 646-648. (2009)
- Marketing actions can modulate neural representations of experienced pleasantness
H Plassmann, J O'doherty, B Shiv, A Rangel. Proceedings of the National Academy of Sciences 105 (3), 1050-1054. (2008)
- Visual fixations and the computation and comparison of value in simple choice
I Krajbich, C Armel, A Rangel. Nature Neuroscience 13 (10), 1292-1298. (2010)
- Orbitofrontal cortex encodes willingness to pay in everyday economic transactions
H Plassmann, J O'doherty, A Rangel. Journal of Neuroscience 27 (37), 9984-9988. (2007)
- Addiction and cue-triggered decision processes
BD Bernheim, A Rangel. American Economic Review 94 (5), 1558-1590. (2004)
- Dissociating the role of the orbitofrontal cortex and the striatum in the computation of goal values and prediction errors
TA Hare, J O'doherty, CF Camerer, W Schultz, A Rangel. Journal of Neuroscience 28 (22), 5623-5630. (2008)
- Beyond revealed preference: choice-theoretic foundations for behavioral welfare economics
BD Bernheim, A Rangel. The Quarterly Journal of Economics 124 (1), 51-104. (2009)
- Evidence for a common representation of decision values for dissimilar goods in human ventromedial prefrontal cortex
VS Chib, A Rangel, S Shimojo, JP O'Doherty. Journal of Neuroscience 29 (39), 12315-12320. (2009)
- Neural computations associated with goal-directed choice
A Rangel, T Hare. Current Opinion in Neurobiology 20 (2), 262-270. (2010)
To view more of Professor Rangel's publications, please visit his Google Scholar page.